Cognitive Style

The way individuals think, perceive and remember information, or their preferred approach to using such information to solve problems.

Models and Measures

Myers-Briggs Type Indicator (MBTI)
- Introvert - Extravert
- Sensing - Intuition
- Thinking - Feeling
- Judging - Perceiving
Cognitive Style Analysis (CSA)
- Wholistic - Analytic (W-A)
  How one organizes and structures information - deconstruct into components vs. global view
- Verbal - Imagery (V-I)
  Information representation in memory during thinking - words vs. mental pictures
Convergent vs. Divergent Thinkers
- Rational and logical vs. creative, flexible and heuristic
Learning Strategies
- Holist
  Gather information randomly within a framework
- Serialist
  Step by step problem solving, moving from known to unknown
Left Brain / Right Brain Theory
- Left Brain
  Logical and analytical operations
- Right Brain
  Holistic, intuitive and pictorial operations
Adaption - Innovation Theory
- Adaptors
  Use what is given to solve problems, using time-honoured techniques
- Innovators
  Look beyond what is given - transcend existing paradigms